“HODL” is a representation of a belief system among many. Crypto investors have long used this term (first used accidentally in a Bitcoin forum thread in 2013) and it has become widely popular in recent years among crypto natives, as well as new entrants. It simply represents a person’s intention to hold an asset despite any short-term price volatility.
In the case of Bitcoin, it has worked beautifully. Investors love HODLing Bitcoin. Bitcoin is deflationary and decentralized. Most HODLers believe that this scarce asset, BTC, should not be sold but rather used as leverage for staking or issuing an interest-generating loan. More than 65% of BTC’s circulating supply has not moved in the last 12 months. That is a staggering portion of the supply that is being HODLed.
Bitcoin’s market capitalization and that of crypto assets overall have dropped to less than $1 trillion from its 2021 highs of $3 trillion. Despite the pullback, more people are HODLing their crypto than we saw liquidating their assets during the previous bear markets.
To celebrate the people who continue to maintain their conviction toward Bitcoin and crypto markets, we have created a campaign to pay homage to them. This comes at the same time as our announcement of staking products that now offer SOL staking, among many others on the platform.
If you are a short- or long-term HODLer, the industry and its developers salute you. Your conviction and support are instrumental in making sure that the new crypto markets are not influenced by the traditional banks and brokerages, and that the value of crypto is in the hands of its community, unlike with equities and bonds markets.
Today, we are announcing our first ad campaign — a campaign that celebrates and pays homage to every single HODLer out there in the world.
Tired of switching between BTC/USD and BTC/USDC?
Or forgetting which pair you opened that trade on? We get it. Managing multiple stablecoin pairs just to find the best price or the right market shouldn’t be part of your daily strategy. Every second counts, and every click adds up. That’s why we’ve simplified it for everyone.
31 juil. 2025
Débutant
13
OKX
Web3
Hot
From Poverty to a $100M Empire. The Rise of Korea’s Top Crypto Trader
For years, the industry has been overshadowed by headlines of scams, rug pulls, and volatility. But behind the charts and the chaos are real people —individuals who have changed for the better through discipline, resilience, and the opportunities that crypto made possible. That’s what Stop Loss was built to spotlight. A where we go beyond profit screenshots and PnL flexing—into the hearts and minds of the traders who made it out of struggle, not just into profit, but into purpose.
31 juil. 2025
Débutant
42
Industry news
We're Now ISO/IEC 27001 and CSA STAR Level 1 Certified: Setting the Standard for Information and Cloud Security
We’re proud to announce that OKX has achieved two globally recognized benchmarks for information and cloud security: ISO/IEC 27001:2022 certification, the world’s leading standard for information security management systems
31 juil. 2025
107
Ethereum
A Decade of Ethereum: My Personal Tribute
By Star Xu, Founder & CEO of OKX
Ten years ago, Ethereum launched with a promise to reshape the world—not just crypto, but of how we imagine finance, applications, and trust itself. Today, as Ethereum celebrates its 10-year anniversary, I find myself reflecting on the journey we’ve taken together—not just as OKX, but as an industry built on open ideas, resilient technology, and bold visions of the future.
31 juil. 2025
23
Regulation
OKX is officially among the first MiCA-licensed global crypto exchanges to passport its services across Europe!
Written by Erald Ghoos CEO OKX Europe
OKX is officially among the first MiCA-licensed global crypto exchanges to passport its services across Europe! This is a massive milestone for our company and the entire crypto community in the European Economic Area (EEA).
29 juil. 2025
60
OKX
OKX Group Consolidates EU Operations Under MiCA License
We’re streamlining our operations in the European Union. Following OKCoin Europe’s registration with the Malta Financial Services Authority (MFSA) as a crypto asset service provider (CASP) under the new EU MiCA regulation, OKCoin Europe Limited has now successfully passported its license across all EU countries, including France.